Events Calendar

Friday 22nd February 2019

Business Workshop in Wakefield - Basics of Social Media

Business Workshop in Wakefield - Basics of Social Media

The AD:VENTURE programme delivers ERDF funded growth support to existing businesses in their first 3 years of trading and for people planning to start a business within the Leeds City Region.

Basics of Social Media

Every business these days can benefit from social media marketing. Each business needs to understand which platforms can work for them, how to develop a social media strategy, and what type of content works well to make it all come together. This workshop is the perfect introduction to Social Media for Business.


Why social media marketing matters to your business

How to find the right social media channels

Building a basic social media strategy & plan

Exploring social media platforms – Facebook, Instagram, LinkedIn, Twitter, Pinterest & more

Basic principles of social advertising

How to communicate online with customers

Creating eye-catching content

Apps, Tools and Platforms to help work smarter not harder

Social Media Branding

Business Benefits

Having a clear focus and social media strategy to work through

How each social media channel functions

Understand where to focus your efforts online and why

How social media marketing will benefit your business

Basics of social advertising

How to use apps, tools and platforms for your social media marketing and content creation

This workshop is being delivered by Janet Bebb from Social Progress.

Wakefield Town Hall, Old Court Room, Wakefield, WF1 2HQ

The AD:VENTURE programme is supported by the 2014 – 2020 European Regional Development Fund.