27 January 2020

Theatre Royal Wakefield is a treasure within the Wakefield district and continues with it’s good work through generosity and local support. A new local partnership is no exception.

Theatre Royal Wakefield has teamed up with Bleisure Rewards, a local employee rewards program to add to its already successful and much needed fundraising campaigns to help boost ticket sales and promotion of corporate sponsorship opportunities to the local business community.

Bleisure Rewards held a Business and Brunch event with Theatre Royal Wakefield this week to demonstrate the good work of the theatre and how the partnership is set to support additional revenue into the theatre. Business and Brunch events started last year to support coffee shops andthe business community to the high street.

In 2020 the events are stepping up a gear to include a leisure experience each month. Helping local businesses experience first-hand the relationshipbetween leisure to boost wellbeing and how leisure also plays a great role in helping to foster stronger and more authentic local business relationships.

“Leisure is a great way to boost employee wellbeing and we are looking forward to working with Bleisure Rewards to engage the business community into our corporate sponsorship and help employees across the Wakefield District to access theatre experiences” says Sarah Shooter, Development Manager at Theatre Royal Wakefield.

“Partnering with Theatre Royal Wakefield was a natural choice. The theatre needs to drive revenue and we are engaging local employers to drive revenue. The theatre provides a great experience for employee wellbeing and so there is a win-win all round.” says Ali Gordon, CEO & Founder of Bleisure Rewards.

Bleisure Rewards is expanding its partnerships with local employers with a goal to attract a £4m boost over 3 years into the local Wakefield and five towns dining and leisure economy. Business and Brunch events are a great way for local businesses to get involved and learn more.

Video of Business with Brunch with Theatre Royal Wakefield

Further Information:

Bleisure Rewards is a company based in Wakefield that has developed an innovative platform to help drive revenue and footfall into dining and leisure. The Bleisure Rewards platform launches on 1st February 2020 and includes experiences with Theatre Royal Wakefield, The Jolly Tap, TheSanctuary Health and Wellbeing, Marmalade on The Square and many more.

For more information take a look at Bleisure here!