Empowering Entrepreneurial Success with the Thrive Programme

07 Apr 2026

Starting a business often begins with a passion, but moving from a concept to a sustainable operation requires more than just a good idea. For many local entrepreneurs, the hurdle isn’t the "what," but the "how"—finding the structure, professional guidance, and confidence to pitch their vision to the world.

The Thrive Programme is designed to bridge that gap. Through expert-led workshops and one-to-one mentorship, the programme provides early-stage founders with the tools they need to define their goals and build a robust roadmap for the future.

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Sonya Braddock, Mindset and Fitness Coach said:

"I heard about The Thrive Programme via my Start-up Manager, Shabana. I was then introduced to Kate at Thrive who made the whole process of joining seamless and easy to understand.

The programme itself was priceless—Thrive offered the structure, guidance and support I needed to turn ideas into a clear plan with defined direction and goals. I also met some incredible people that I know I will remain friends with; the support we had for each other was amazing."

The programme culminated in a live pitch session—a daunting prospect for any new business owner. However, by combining the strategic foundations laid by the team with her own professional expertise, Sonya was able to turn nerves into a competitive advantage.

"We all felt apprehensive about doing the live pitch, but in true Mindfit style, I used Mental Fitness tools to prepare. I practised visualisation to see myself confident, carrying out the pitch with certainty and executing every key point I wanted to make. I did this daily in the run-up to the pitch.

I wanted to deliver a great pitch, but didn't expect to win. It was a great feeling to know that using the tools I teach really worked for me! I truly thank Thrive, to Russell, Kate and Caroline who were a joy to work with and get to know, and for believing in me and my ideas."

If you'd like to find out more about the Thrive Programme, please contact: businesssupport@wakefield.gov.uk