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Amazon Wakefield Team Shares the Joy of Red Nose Day

21 March 2024

The team from Amazon in Wakefield has been doing something funny for money and enjoying a team challenge to raise awareness and funds for Comic Relief.

Amazon is the official home of the Red Nose and a partner of Comic Relief, a charity that raises money to tackle the impact of poverty, injustice, conflict, and climate change in the UK and around the world. The charity was co-founded in 1985 by comedy scriptwriter Richard Curtis and comedian Sir Lenny Henry, and every year hosts a huge, nationwide fundraising campaign called Red Nose Day.

On Red Nose Day (Friday 15 March), colleagues from Amazon in Wakefield took part in a 45-mile walk challenge, where 18 employees walked from Old Trafford stadium in Manchester back to the fulfilment centre in Wakefield. The walk took just over 14 hours, and the team raised funds to support the work of Comic Relief.

Speaking on the team’s activities, David Benfell, General Manager of Amazon in Wakefield, said: “Delivering Red Noses to our customers is just one of the ways our team is supporting Comic Relief this year. Having taken part in this 45-mile challenge, along with 17 of my Amazon colleagues, it’s safe to say we all had so much fun coming together to support the incredible work the charity does through our fundraising efforts.”

Afolabi Egun, an employee from Amazon in Wakefield who took part in the 45-mile walk, added: “It was great to have a laugh with the Wakefield team in celebration of Red Nose Day. We had a lot of fun raising awareness and funds together for a great cause through this challenge!”

This year’s brand-new plant-based Red Nose range, which is guaranteed to raise smiles as well as life changing money, is available now on Amazon, the official home of the Red Nose.

Each Red Nose comes with a QR code that takes you to the Red Nose Day Joke Generator, in collaboration with Amazon Web Services (AWS), which reels off joke after joke to make you smile. There are four fun characters to collect as well as a limited edition rare ‘Gold’ Nose, all of which can be recycled at home for the very first time.

There is also a brand-new range of Red Nose Day merchandise, including byAmazon Fizzy Mini Pencil sweets and tissues, reusable water bottles, and even dog bandanas. A portion of the proceeds from the merchandise will go to Comic Relief.

Amazon has also teamed up with award-winning singer-songwriter Paloma Faith to release "Enjoy Yourself" (The Red Nose Day Edition) in support of Comic Relief for this year’s Red Nose campaign. Paloma has also created a hilarious duet of the new single with Alexa, which fans can hear by asking “Alexa, sing your duet with Paloma Faith."

Last year, together with its employees, customers, and partners, Amazon raised over £2.8 million for Comic Relief. Amazon employees up and down the country have been doing something funny for money, helping to raise even more money for Red Nose Day 2024.

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