15 August 2018

Growing café-bakery chain Muffin Break will open its doors in Trinity Walk shopping centre Wakefield on Thursday 16th August.  With 60 over café-bakeries nationwide Muffin Break is gaining in popularity due to its delicious freshly baked range of muffins, sandwiches and other snacks, plus its premium Arabica coffee.

On opening day this Thursday the store will be giving away 25 golden tickets, with prizes for the first 25 customers.  Their friendly mascot Muffin Man will be there handing out samples on the day and customers could be lucky enough to win a muffin from the Muffin Break Muffin Wall.

Muffin Break is part of an expanding chain of popular locally-run cafés with 10 more to open in the next year. Each store offers a diverse menu, which is full of fresh food options made on site daily by in-store bakers using high quality, fresh ingredients. On the menu will be delicious muffins, cakes, slices, cookies and scones; alongside quiches, sandwiches, soups, wraps and paninis. Customers can also treat themselves to a cup of Muffin Break’s special blend of coffee, which is made from 100% Arabica beans.

Additionally, Muffin Break offers a fantastic Reward card, which gives all loyalty card holders the chance to receive every sixth coffee purchased free of charge! Plus by registering their Reward card on the Muffin Break website, customers can automatically receive a free coffee and a complimentary muffin on their birthday.

Michelle Orr, Muffin Break Marketing Manager says:  “We’re really excited about opening in Trinity Walk and bringing the magic of Muffin Break to Wakefield.  We are sure shoppers will appreciate that we use the best quality ingredients, sourced locally and inspired by the seasons, and that our menu is freshly baked on site every day.  We don’t buy our products ready-made, as a lot of our competitors do, and go to great lengths to ensure the best ingredients go into our products – that’s what sets us apart.  We’re so passionate about what we do and we want every customer to love their visit and share in our passion for great, fresh food and coffee.”  

Michelle Orr also explained the secrets behind the café brand’s success: “Nothing beats freshly baked food or coffee. At Muffin Break we believe the more good going in, the more good coming out. It is our mission to add a little goodness to people’s every day.

We do this by making deliciously good food, baked fresh every day in our kitchen right here in-store. Muffin Break are passionate about sourcing only the best Arabica beans, to deliver the perfect coffee for our thriving local community.

Joshua Nixon, Head of Estates at Muffin Break adds: “Our cafes are locally owned by our carefully selected franchisees meaning you get the friendly, community experience whilst benefiting from the quality products and promotions of an established brand.”