Trampoline Park Operator Begins European Expansion Plans
Wed 01 Nov 2017
A Castleford-based indoor trampoline park operator is beginning to look for sites in Europe to aid its expansion.
Gravity has instructed Savills to lead its expansion into Europe, with plans to open sites in Italy, Spain, Germany, France, Ireland and Poland.
The operator is looking at potential sites of between 15,000 sq ft and 30,000 sq ft in large scale leisure schemes, shopping centres and retail parks.
They are focused on all major markets, particularly those in prime urban areas and regional shopping and leisure venues and sites need a minimum eaves height of 5.2 metres for at least 12,000 sq ft of the internal floor space.
Harvey Jenkinson, chief executive of Gravity, said: "Our property strategy has been a key part of our success to date.
"We look to partner with the landlords and developers of major retail and leisure schemes and venues, and see the Gravity offer as an integral part of the overall leisure mix.
"This is in contrast to the cost-focused, standalone approach adopted by many local or less brand focused operators."
Steve Henderson, retail director at Savills, said:
"Gravity has undergone phenomenal success in the UK since its launch in 2014 and also has a proven track record of boosting sales and footfall for surrounding operators at the schemes in which it is located.
"We are excited to be taking the brand into mainland Europe for the first time and look forward to announcing details of deals secured in the near future."
Larry Brennan, head of European retail agency at Savills, added:
"We are delighted to partner with Gravity for its European roll-out.The firm is not only well-backed financially, but is led by a fantastic management team.
"We have found them extremely flexible and inventive in their approach to opportunities as long as the business case stands and the minimum requirements, most importantly height, can be achieved."
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