Hype Grows For Third Store

Clothing retailer Hype, based in The Ridings Shopping Centre, has opened a third retail unit in the Centre following more than ten years of successful trading of its sister stores, Hype Kids and Hype Menswear.

Hype Menswear, which is based on the middle mall, opposite Primark, launched on Saturday 10th October 2015. Operating from the larger unit, which measures at 2,074 sq. ft., the new store expands Hype’s current clothing offering to include a more extensive range of designer menswear and footwear.

Irfan Mohammed, manager and owner of Hype Clothing comments:

“Since moving into The Ridings we have seen a steady increase in footfall week on week in both Hype Kids and Hype Menswear and are really pleased to announce the opening of our third store.

“The decision to expand into another retail unit meets with the demands of our customers and also our ambition to grow and expand.”

Sara Hassan, Marketing Manager at The Ridings Shopping, comments:

“We’re really pleased to see Hype growing its number of stores, we’re sure that the third one will be another great reason for shoppers to come to the Centre.”

The opening of the new Hype Menswear store follows the extension of value fashion powerhouse Primark, which launched a newly extended 29,075 sq. ft. in The Ridings in May.

Situated over three levels, The Ridings Shopping Centre comprises 345,000 sq. ft. and houses 85 stores and restaurants including BHS, Primark, Marks & Spencer alongside quality independents such as Created in Yorkshire, Feather’s Confectionery and Artworld. The Ridings Shopping Centre is part of the Moorfield Group.