Creative England's Greenshoots Fund Re-opens to Applications from Games Developers

Through the Greenshoots programme, funding is available for independent games studios to develop new games for consoles and mobile devices. Microsoft and Creative England are offering support to help studios develop their own original game idea into a money-making reality. The programme is designed to inject businesses with funds for development and marketing. Studios only pay back the investment when they're making money from the game.

The funder is looking for original game ideas from companies that can demonstrate business growth, project management and robust teams. The scheme is also concerned with the creation and /or safeguarding of long-term, sustainable jobs within the computer games industry within the eligible regions.

Through the Greenshoots Fund, investments will be awarded to SME games companies for the development and commercial release of new game IP on any platforms, but must include Windows 10 and/or Xbox.

Investments of between £50,000 and £200,000 will be provided (increased this round from £25,000 and £50,000 in the previous round). In addition to the grants, successful applicants will also receive support, mentorship and expertise from Microsoft and industry partners.

Project expenditure must relate to the project named in the application and not to support other areas of the business. The budget will be approved as part of the contracting process and this will evidence areas of anticipated spend. Creative England anticipates the project costs will be made up of the following:

Hardware/software purchases
Marketing costs
Fees (eg consultants, freelancers, marketing, events)
Overheads (eg office rental or associated costs)
Employee salaries/workforce costs

Greenshoots is aimed at any privately held start-up independent games studios located in the English regions, outside of London.

The deadline for receipt of applications for the next round is Friday 13 January 2017. To apply or to find out more infomation click here